Meta launches premium subscriptions for WhatsApp, Instagram and Facebook
Meta’s paid tiers add extra features to WhatsApp, Instagram and Facebook, while new Meta One plans will test AI tools for users, businesses and creators in Singapore, Guatemala and Bolivia
Meta is launching premium subscriptions for its flagship apps, WhatsApp, Instagram and Facebook, and will also begin testing subscription plans for businesses, creators and AI users, TechCrunch reported. Earlier this year, Meta confirmed it was exploring premium subscription plans for the apps.
Users who subscribe to Instagram Plus for $3.99 a month, Facebook Plus for $3.99 a month or WhatsApp Plus for $2.99 a month will receive access to additional features, including profile customization, story insights and super reactions.
We’ve previously seen evidence of WhatsApp Plus surface during the WhatsApp beta, but it was limited to a small number of users.
Now, WhatsApp Plus is launching globally as an optional subscription. Users should start seeing it appear in the app soon.
WhatsApp Plus costs $2.99/month in the US, and adds exclusive features such as the following:
- Send premium stickers
- Change your app’s theme
- Choose a custom app icon
- Pin extra chats
- Get premium ringtones
- Upgrade your chat lists
In other words, WhatsApp Plus doesn’t change anything about the core WhatsApp experience. And anyone who is not interested in subscribing shouldn’t see noticeable changes in what they currently get from WhatsApp.
However, if you’re a heavy WhatsApp user and want access to additional features and customization tools, that’s what WhatsApp Plus is for.
Alongside WhatsApp Plus, Meta is launching separate subscriptions for Instagram and Facebook too.
